Maximizing Value – Understanding Buyers And How To Negotiate With Them

Discover the untapped potential of your business’s true value. Learn from an intimate fireside conversation where an experienced Owner/Seller and their M&A Advisor reflect on post-negotiation and post-sale experiences. Gain insights into the immediate value drivers essential for maximizing your business’s marketability, whether you’re planning to sell or secure future success. Moderated by Kristi Miller, this session is sure to provide some great insights that will result in having more in your pocket on the other side of the deal.

You will learn:

• Strategies to build the “Value” that buyers are seeking before entering the market
• Techniques to protect the value you’ve built during the selling and/or exiting process
• Why one buyer is (very often) “no buyer”
• How to respond if/when someone makes an unsolicited offer for your business