The purchase price for your company can vary greatly depending on who you are selling to and what type of buyer are you looking for. How will you find one without compromising your position in the market? In this session, a panel of experts will help you learn what distinguishes different classes of buyers. You will learn proven strategies to assist you in finding the right prospects, marketing your business under the radar, and managing the complexity of a confidential sale process. Several common scenarios will be specifically addressed: Selling to competitors or strategic buyers, selling to management, selling all or a portion of the business to financial buyers as well as dual track processes (marketing to strategic and financial buyers concurrently).