In every business sale, there are a number of key terms (including selling price but much more) that are at stake. As much of your bargaining power will diminish when you go “exclusive” with a prospective buyer, it is important for you – as the business owner – to be well prepared and know in advance what are the desired outcomes on a number of fronts. This session will explore what needs to be negotiated, how to gain leverage in the negotiation process, how to maximize leverage and bargaining power while you have it and how to hold value from the letter of intent to closing. Senior negotiators and sellers who have had great exits will share their experiences and wisdom. This session is a must for anyone about to engage in selling their business or bringing in a private equity partner.

This session runs at the same time as Session A1.