A serial entrepreneur and corporate strategist known for disrupting traditional markets, Mia is the CEO of MSL Canada and co-founder of North, Notch and NVOY Strategies. With more than 25 years of experience in PR, social media and brand strategy, Mia has served as a trusted advisor to C-level executives at some of the most respected Canadian and international brands. She is an expert at corporate reputation management and crisis communications as well as executive thought leadership and brand strategy. Mia was inducted into the Hall of Fame of Canada’s Top 100 Most Powerful Women, having won the award in four categories. She was named RBC’s Female Entrepreneur of the Year and her company was recognized as one of the Top Marketers in Canada by Marketing Magazine, PR Agency of the Year for Strategy Magazine and Holmes Report, and Small Business of the Year by AIR MILES® For Business. She is a regular speaker at industry events on the topic of advancing women in business and is a columnist for the Globe and Mail. She also serves on the board of Enactus Canada, a not-for-profit organization dedicated to using the power of entrepreneurship to change the world.