Lori Weir

CEO & Co-Founder

Four Eyes Financial

Lori is a people and business builder. In her 30 years of entrepreneurship, she co-founded and was the managing partner of two successful consulting firms; helping some of Canada’s most profitable companies, including JD Irving and Scotia Wealth, align processes and employee behaviours to drive positive client experiences. Lori’s background in strategy development and execution governance led Four Eyes Financial, a company she co-founded in 2015, to earn both the 2023 RegTech Company of the Year & Best Wealth Management Regulatory Solution (Canadian Regulatory Technology Assoc). Lori is the past chair of ALS Canada and Marathon by the Sea, her volunteer efforts have taken her abroad including work in Economic Development in Latin America.

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