Brian Gronberg is the CEO of CanaDream, a Canadian company that was recently acquired for over $35 million. From the company’s earliest days, Brian operated under a non-obvious (but extremely profitable) vision for CanaDream–namely “We don’t ‘Rent Motorhomes!’ We invite people to ‘Be our Guests!’ and ‘Experience Canada at your own Pace!’ in a CanaDream motorhome.”

While others were promoting their product as “Rent a Motorhome!”, Brian recognized the real product was Canada and the memories Guests have with Family and Friends of their “Experience of Canada at your own pace!” Brian focused the company on creating the best experience of Canada possible for each of CanaDream’s Guests.

Brian has a deep well of experience in developing a meaningful vision, creating the corporate culture to ensure that vision is brought to life, and of course navigating through the process of selling the company that has grown from that vision.